{"id":137,"date":"2016-06-28T17:20:09","date_gmt":"2016-06-28T22:20:09","guid":{"rendered":"http:\/\/themenectar.com\/demo\/salient\/?p=110"},"modified":"2016-07-05T00:06:11","modified_gmt":"2016-07-05T05:06:11","slug":"importancia-del-neuromarketing","status":"publish","type":"post","link":"https:\/\/agenciamarcas.com\/?p=137","title":{"rendered":"Neuromarketing Digital"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb top_padding=\u00bb30″ bottom_padding=\u00bb30″ overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbpadding-2-percent\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][split_line_heading]\n

Porque es Importante Innovar mi negocio en internet con el Neuromarketing Digital<\/h1>\n[\/split_line_heading][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb top_padding=\u00bb30″ bottom_padding=\u00bb30″ overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbpadding-2-percent\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][split_line_heading]\n

Como parte de la innovaci\u00f3n significa mejorar los servicios y productos \u00a0de nuestra empresa como respuesta r\u00e1pida y eficaz a las amenazas de nuestra competencia<\/em><\/h2>\n[\/split_line_heading][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][vc_column_text]C <\/span>uando hablamos de innovar mi negocio en internet que se sobreentienda, es tener presencia en internet. Las empresas con p\u00e1gina web siempre representan a; confiables, innovadoras, grandes, etc.<\/p>\n

Es necesario innovar tecnol\u00f3gicamente debido a que el mundo digital va creciendo a pasos agigantados y es parte fundamental mantenernos actualizados en las nuevas tendencias de como compran los consumidores. Ej: Busca un departamento en Guayaquil? Respuesta;\u00a0 de cada de 10 personas al menos 7 buscan anuncios en el internet. Todos acceden a los motores de b\u00fasqueda.<\/p>\n

Pero\u2026 \u00bfQu\u00e9 es el Neuromarketing y en que me ayuda?<\/strong><\/p>\n

El Neuromarketing<\/strong>\u00a0 es una disciplina que permite comprender la conducta del consumidor que se aplican mediante estrategias de marketing para ofrecer lo que realmente quiere y en definitiva conseguir que se decida \u00a0por nuestra marca.<\/p>\n

Seg\u00fan el autor Roberto \u00c1lvarez \u201cEs el t\u00e9rmino que describe la aplicaci\u00f3n de t\u00e9cnicas neurocient\u00edficas al marketing digital, ayuda analizar y comprender el comportamiento humano y sus emociones en la decisi\u00f3n de compra<\/strong>\u201d.<\/p>\n

Hoy en d\u00eda, no es novedad la presencia masiva de publicidad. Estamos bombardeados por publicidad y de muchas formas. Es muy probable que dichas publicidades no cumplan el objetivo deseado. Con esta necesidad, se da el neuromarketing para comprender que es lo que realmente le agrada al consumidor, elaborar una serie de estrategias que motiven a la emoci\u00f3n y la conducta para conseguir m\u00e1s ventas y fidelizaci\u00f3n. Gracias a los estudios de la neurociencia hoy se aplica t\u00e9cnicas al marketing mediante indicadores neurom\u00e9tricos como[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb bottom_padding=\u00bb80″ overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbfull_width_background\u00bb bg_image=\u00bb6603″ bg_position=\u00bbcenter center\u00bb bg_repeat=\u00bbno-repeat\u00bb parallax_bg=\u00bbtrue\u00bb parallax_bg_speed=\u00bbfixed\u00bb bg_color=\u00bb#545454″ scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb top_padding=\u00bb14%\u00bb bottom_padding=\u00bb14%\u00bb overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb top_padding=\u00bb80″ overlay_strength=\u00bb0.3″][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_position=\u00bball\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ width=\u00bb1\/1″][vc_column_text]Sabias qu\u00e9?<\/strong><\/p>\n

Cient\u00edficamente est\u00e1 comprobado que el 85% de decisi\u00f3n de compra es inconscientemente, ya que dentro de los 3 primeros segundos el cerebro es expuesto a un est\u00edmulo visual y luego de 7 segundos la parte consciente del cerebro justifica esa decisi\u00f3n. Por esta raz\u00f3n, el neuromarketing es un elemento esencial en la actualidad, \u00a0tanto para las peque\u00f1as y grandes empresas, porque permite desarrollar su publicidad en todos los \u00e1mbitos, desde el dise\u00f1o de los productos, los precios, el target, las ventas y lo m\u00e1s importante siempre ofrecer al consumidor lo que demanda.<\/p>\n

\u00a0<\/strong><\/p>\n

En la pr\u00e1ctica, el neuromarketing llega como una forma de sumar. De tal forma, que grandes marcas mundiales se sirven del neuromarketing para conocer los gustos del consumidor y ofrecerle lo que quiere. Y todo esto a un solo fin, mejorar la relaci\u00f3n comercial entre las marcas y los consumidores, saliendo todos beneficiados.<\/p>\n

\u00a0<\/strong><\/p>\n

Pero\u2026 Que debemos hacer para no desaparecer \u00a0nuestra empresa online?<\/strong><\/p>\n

En estos tiempos donde se reducen las posibilidades de ventas para algunas empresas debido a la situaci\u00f3n econ\u00f3mica de nuestro medio, se convierte en una gran estrategia apostar por servicios del neuromarketing. Ya no es solo cuesti\u00f3n de vender, postear y esperar, gracias a estas t\u00e9cnicas podemos ir m\u00e1s all\u00e1 de ofertar, vender sino adem\u00e1s posicionarte en la mente de tus clientes.[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

Even the all-powerful Pointing has no control about the blind texts it is an almost<\/p>\n","protected":false},"author":7,"featured_media":6276,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[10,38,42,40,39,36,37,41],"class_list":{"0":"post-137","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-neuromarketing","8":"tag-arte","9":"tag-digital","10":"tag-estrategias","11":"tag-marketing","12":"tag-negocio","13":"tag-neuromarketing","14":"tag-publicidad","15":"tag-servicio"},"yoast_head":"\nNeuromarketing Digital - Agencia Marcas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/agenciamarcas.com\/?p=137\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Neuromarketing Digital - Agencia Marcas\" \/>\n<meta property=\"og:description\" content=\"Nulla sed mi leo, sit amet molestie nulla. Phasellus lobortis blandit ipsum, at adipiscing eros porta quis. Phasellus in nisi ipsum, quis dapibus magna\" \/>\n<meta property=\"og:url\" content=\"https:\/\/agenciamarcas.com\/?p=137\" \/>\n<meta property=\"og:site_name\" content=\"Agencia Marcas\" \/>\n<meta property=\"article:published_time\" content=\"2016-06-28T22:20:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2016-07-05T05:06:11+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/themenectar.com\/demo\/salient-blog\/wp-content\/uploads\/2013\/03\/tumblr_n6rzpcsMk41st5lhmo1_12802.jpg\" \/>\n<meta name=\"author\" content=\"roberto_d\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"roberto_d\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137\"},\"author\":{\"name\":\"roberto_d\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/#\\\/schema\\\/person\\\/6b6b520b9e7007abdb25d2fd4f11e38d\"},\"headline\":\"Neuromarketing Digital\",\"datePublished\":\"2016-06-28T22:20:09+00:00\",\"dateModified\":\"2016-07-05T05:06:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137\"},\"wordCount\":830,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agenciamarcas.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/Neurociencia-eye.jpg\",\"keywords\":[\"Arte\",\"digital\",\"estrategias\",\"marketing\",\"negocio\",\"neuromarketing\",\"Publicidad\",\"servicio\"],\"articleSection\":[\"NeuroMarketing Digital\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137\",\"url\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137\",\"name\":\"Neuromarketing Digital - Agencia Marcas\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/agenciamarcas.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/Neurociencia-eye.jpg\",\"datePublished\":\"2016-06-28T22:20:09+00:00\",\"dateModified\":\"2016-07-05T05:06:11+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/#\\\/schema\\\/person\\\/6b6b520b9e7007abdb25d2fd4f11e38d\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/agenciamarcas.com\\\/?p=137\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#primaryimage\",\"url\":\"https:\\\/\\\/agenciamarcas.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/Neurociencia-eye.jpg\",\"contentUrl\":\"https:\\\/\\\/agenciamarcas.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/Neurociencia-eye.jpg\",\"width\":1072,\"height\":772,\"caption\":\"Guayaquil\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/?p=137#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/agenciamarcas.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Neuromarketing Digital\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/#website\",\"url\":\"https:\\\/\\\/agenciamarcas.com\\\/\",\"name\":\"Agencia Marcas\",\"description\":\"marketing publicidad neuromarketing creatividad\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/agenciamarcas.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/agenciamarcas.com\\\/#\\\/schema\\\/person\\\/6b6b520b9e7007abdb25d2fd4f11e38d\",\"name\":\"roberto_d\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g\",\"caption\":\"roberto_d\"},\"url\":\"https:\\\/\\\/agenciamarcas.com\\\/?author=7\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Neuromarketing Digital - Agencia Marcas","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/agenciamarcas.com\/?p=137","og_locale":"es_ES","og_type":"article","og_title":"Neuromarketing Digital - Agencia Marcas","og_description":"Nulla sed mi leo, sit amet molestie nulla. Phasellus lobortis blandit ipsum, at adipiscing eros porta quis. Phasellus in nisi ipsum, quis dapibus magna","og_url":"https:\/\/agenciamarcas.com\/?p=137","og_site_name":"Agencia Marcas","article_published_time":"2016-06-28T22:20:09+00:00","article_modified_time":"2016-07-05T05:06:11+00:00","og_image":[{"url":"http:\/\/themenectar.com\/demo\/salient-blog\/wp-content\/uploads\/2013\/03\/tumblr_n6rzpcsMk41st5lhmo1_12802.jpg","type":"","width":"","height":""}],"author":"roberto_d","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"roberto_d","Tiempo de lectura":"4 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/agenciamarcas.com\/?p=137#article","isPartOf":{"@id":"https:\/\/agenciamarcas.com\/?p=137"},"author":{"name":"roberto_d","@id":"https:\/\/agenciamarcas.com\/#\/schema\/person\/6b6b520b9e7007abdb25d2fd4f11e38d"},"headline":"Neuromarketing Digital","datePublished":"2016-06-28T22:20:09+00:00","dateModified":"2016-07-05T05:06:11+00:00","mainEntityOfPage":{"@id":"https:\/\/agenciamarcas.com\/?p=137"},"wordCount":830,"commentCount":0,"image":{"@id":"https:\/\/agenciamarcas.com\/?p=137#primaryimage"},"thumbnailUrl":"https:\/\/agenciamarcas.com\/wp-content\/uploads\/2015\/12\/Neurociencia-eye.jpg","keywords":["Arte","digital","estrategias","marketing","negocio","neuromarketing","Publicidad","servicio"],"articleSection":["NeuroMarketing Digital"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/agenciamarcas.com\/?p=137#respond"]}]},{"@type":"WebPage","@id":"https:\/\/agenciamarcas.com\/?p=137","url":"https:\/\/agenciamarcas.com\/?p=137","name":"Neuromarketing Digital - Agencia Marcas","isPartOf":{"@id":"https:\/\/agenciamarcas.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/agenciamarcas.com\/?p=137#primaryimage"},"image":{"@id":"https:\/\/agenciamarcas.com\/?p=137#primaryimage"},"thumbnailUrl":"https:\/\/agenciamarcas.com\/wp-content\/uploads\/2015\/12\/Neurociencia-eye.jpg","datePublished":"2016-06-28T22:20:09+00:00","dateModified":"2016-07-05T05:06:11+00:00","author":{"@id":"https:\/\/agenciamarcas.com\/#\/schema\/person\/6b6b520b9e7007abdb25d2fd4f11e38d"},"breadcrumb":{"@id":"https:\/\/agenciamarcas.com\/?p=137#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/agenciamarcas.com\/?p=137"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/agenciamarcas.com\/?p=137#primaryimage","url":"https:\/\/agenciamarcas.com\/wp-content\/uploads\/2015\/12\/Neurociencia-eye.jpg","contentUrl":"https:\/\/agenciamarcas.com\/wp-content\/uploads\/2015\/12\/Neurociencia-eye.jpg","width":1072,"height":772,"caption":"Guayaquil"},{"@type":"BreadcrumbList","@id":"https:\/\/agenciamarcas.com\/?p=137#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/agenciamarcas.com\/"},{"@type":"ListItem","position":2,"name":"Neuromarketing Digital"}]},{"@type":"WebSite","@id":"https:\/\/agenciamarcas.com\/#website","url":"https:\/\/agenciamarcas.com\/","name":"Agencia Marcas","description":"marketing publicidad neuromarketing creatividad","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/agenciamarcas.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/agenciamarcas.com\/#\/schema\/person\/6b6b520b9e7007abdb25d2fd4f11e38d","name":"roberto_d","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/secure.gravatar.com\/avatar\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/978bd0814bbd1d257d09fffd3641b2a7def17b2feaa324d8f0d45b75f52a836d?s=96&d=mm&r=g","caption":"roberto_d"},"url":"https:\/\/agenciamarcas.com\/?author=7"}]}},"_links":{"self":[{"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/posts\/137","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=137"}],"version-history":[{"count":6,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/posts\/137\/revisions"}],"predecessor-version":[{"id":6604,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/posts\/137\/revisions\/6604"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=\/wp\/v2\/media\/6276"}],"wp:attachment":[{"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=137"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=137"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/agenciamarcas.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=137"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}